{"id":4353,"date":"2026-05-22T15:27:23","date_gmt":"2026-05-22T07:27:23","guid":{"rendered":"https:\/\/www.gbaiplawyer.com\/?p=4353"},"modified":"2026-05-26T15:13:24","modified_gmt":"2026-05-26T07:13:24","slug":"cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches","status":"publish","type":"post","link":"https:\/\/www.gbaiplawyer.com\/fr\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/","title":{"rendered":"Le CNIPA lance une fonction de \u201c recherche par image \u201d bas\u00e9e sur l'IA pour les recherches de marques"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Le 22 mai, l'Office des marques de l'Administration nationale chinoise de la propri\u00e9t\u00e9 intellectuelle (\u201c CNIPA \u201d) a officiellement lanc\u00e9 une nouvelle fonctionnalit\u00e9 de \u201c recherche par image \u201d sur le syst\u00e8me de recherche en ligne de marques du R\u00e9seau chinois des marques. Cette nouvelle fonctionnalit\u00e9 permet aux utilisateurs de t\u00e9l\u00e9charger directement des fichiers image de marques afin d'effectuer des recherches de similitude pour les marques figuratives et les logos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ce lancement marque une nouvelle \u00e9tape importante dans les efforts continus de la CNIPA visant \u00e0 int\u00e9grer les technologies d'intelligence artificielle dans l'examen des marques et les services publics li\u00e9s aux marques en Chine.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table des mati\u00e8res<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table des mati\u00e8res\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.gbaiplawyer.com\/fr\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#How_to_Use_the_%E2%80%9CSearch_by_Image%E2%80%9D_Function\" >Comment utiliser la fonction \u201c Recherche par image \u201d<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.gbaiplawyer.com\/fr\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#Step_1_%E2%80%93_Enter_the_Trademark_Similarity_Search_Section\" >\u00c9tape 1 \u2013 Acc\u00e9dez \u00e0 la section \u00ab Recherche de similitude des marques \u00bb<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.gbaiplawyer.com\/fr\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#Step_2_%E2%80%93_Select_%E2%80%9CImage_retrieval%E2%80%9D\" >\u00c9tape 2 \u2013 S\u00e9lectionnez \u201c Recherche d'images \u201d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.gbaiplawyer.com\/fr\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#Step_3_%E2%80%93_Upload_the_Trademark_Image\" >\u00c9tape 3 \u2013 T\u00e9l\u00e9charger l'image de la marque<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.gbaiplawyer.com\/fr\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#Step_4_%E2%80%93_Review_Similar_Trademark_Results\" >\u00c9tape 4 \u2013 Examiner les r\u00e9sultats relatifs aux marques similaires<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.gbaiplawyer.com\/fr\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#Practical_Significance_for_Trademark_Applicants\" >Cons\u00e9quences pratiques pour les d\u00e9posants de marques<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.gbaiplawyer.com\/fr\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#Official_Source\" >Source officielle<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Use_the_%E2%80%9CSearch_by_Image%E2%80%9D_Function\"><\/span>Comment utiliser la fonction \u201c Recherche par image \u201d<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Cette nouvelle fonctionnalit\u00e9 est disponible via le syst\u00e8me officiel de recherche en ligne des marques chinoises.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_1_%E2%80%93_Enter_the_Trademark_Similarity_Search_Section\"><\/span>\u00c9tape 1 \u2013 Acc\u00e9dez \u00e0 la section \u00ab Recherche de similitude des marques \u00bb<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Les utilisateurs doivent d'abord se rendre sur le <a href=\"https:\/\/wcjs.sbj.cnipa.gov.cn\/sistm\">Syst\u00e8me de recherche sur les marques en Chine<\/a> (une inscription est requise avant utilisation) et acc\u00e9dez \u00e0 la section \u201c Recherche de similitude des marques \u201d (SISTM) du syst\u00e8me de recherche en ligne sur les marques.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"463\" src=\"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-1024x463.png\" alt=\"Step 1 of the image search with CNIPA\" class=\"wp-image-4354\" srcset=\"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-980x444.png 980w, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-480x217.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_2_%E2%80%93_Select_%E2%80%9CImage_retrieval%E2%80%9D\"><\/span>\u00c9tape 2 \u2013 S\u00e9lectionnez \u201c Recherche d'images \u201d<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Dans l'option \u201c Recherche automatique \u201d, les utilisateurs peuvent s\u00e9lectionner la nouvelle fonctionnalit\u00e9 \u201c Recherche par image \u201d pour effectuer une recherche \u00e0 partir d'une image.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"463\" src=\"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-1-1024x463.png\" alt=\"Step 2 of the image search with CNIPA\" class=\"wp-image-4355\" srcset=\"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-1-980x444.png 980w, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-1-480x217.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_3_%E2%80%93_Upload_the_Trademark_Image\"><\/span>\u00c9tape 3 \u2013 T\u00e9l\u00e9charger l'image de la marque<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Les utilisateurs peuvent t\u00e9l\u00e9charger un fichier image de marque d\u00e9pos\u00e9e \u00e0 des fins de comparaison et de recherche. Le syst\u00e8me prend actuellement en charge les formats d'image suivants :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Papouasie-Nouvelle-Guin\u00e9e<\/li>\n\n\n\n<li>JPEG<\/li>\n\n\n\n<li>JPG<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">La taille de l'image t\u00e9l\u00e9charg\u00e9e ne doit pas d\u00e9passer 2 Mo.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"463\" src=\"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-4-1024x463.png\" alt=\"Step 3 of the image search with CNIPA\" class=\"wp-image-4358\" srcset=\"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-4-980x444.png 980w, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-4-480x217.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_4_%E2%80%93_Review_Similar_Trademark_Results\"><\/span>\u00c9tape 4 \u2013 Examiner les r\u00e9sultats relatifs aux marques similaires<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Une fois l'image t\u00e9l\u00e9charg\u00e9e et la classe indiqu\u00e9e, le syst\u00e8me effectue automatiquement une recherche de similitude bas\u00e9e sur l'IA et affiche les marques susceptibles d'\u00eatre similaires.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"463\" src=\"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-5-1024x463.png\" alt=\"Step 4 of the image search with CNIPA\" class=\"wp-image-4359\" srcset=\"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-5-980x444.png 980w, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-5-480x217.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Practical_Significance_for_Trademark_Applicants\"><\/span>Cons\u00e9quences pratiques pour les d\u00e9posants de marques<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">La nouvelle fonctionnalit\u00e9 \u201c Recherche par image \u201d devrait consid\u00e9rablement faciliter les recherches de marques figuratives en Chine, am\u00e9liorer l'efficacit\u00e9 du d\u00e9p\u00f4t des marques et augmenter le taux de r\u00e9ussite des enregistrements.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Official_Source\"><\/span>Source officielle<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Communiqu\u00e9 officiel de la CNIPA : <a>https:\/\/www.cnipa.gov.cn\/art\/2019\/2\/1\/art_53_117859.html<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Le 22 mai, l'Office des marques de l'Administration nationale chinoise de la propri\u00e9t\u00e9 intellectuelle (\u201c CNIPA \u201d) a officiellement lanc\u00e9 une nouvelle fonctionnalit\u00e9 \u201c Recherche par image \u201d sur le syst\u00e8me de recherche en ligne de marques du R\u00e9seau chinois des marques. Cette nouvelle fonctionnalit\u00e9 permet aux utilisateurs de t\u00e9l\u00e9charger directement des fichiers image de marques afin d'effectuer des recherches de similitude pour les marques figuratives et les logos. Ce lancement marque une nouvelle [\u2026]<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_lmt_disableupdate":"","_lmt_disable":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[7],"tags":[],"class_list":["post-4353","post","type-post","status-publish","format-standard","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>China Trademark Search by Image: CNIPA AI Search Guide<\/title>\n<meta name=\"description\" content=\"Learn how CNIPA&#039;s new AI-powered trademark search by image works, including how to upload images, search similar trademarks, and use the new China trademark search function.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gbaiplawyer.com\/fr\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"China Trademark Search by Image: CNIPA AI Search Guide\" \/>\n<meta property=\"og:description\" content=\"Learn how CNIPA&#039;s new AI-powered trademark search by image works, including how to upload images, search similar trademarks, and use the new China trademark search function.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.gbaiplawyer.com\/fr\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/\" \/>\n<meta property=\"og:site_name\" content=\"GBA IP LAWYER\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-22T07:27:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-26T07:13:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"869\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Jimmy Yang\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jimmy Yang\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\\\/\"},\"author\":{\"name\":\"Jimmy Yang\",\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/#\\\/schema\\\/person\\\/6492910bfaa668af7d04d4ef4fbdc6ea\"},\"headline\":\"CNIPA Launches AI-Powered \u201cSearch by Image\u201d Function for Trademark Searches\",\"datePublished\":\"2026-05-22T07:27:23+00:00\",\"dateModified\":\"2026-05-26T07:13:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\\\/\"},\"wordCount\":278,\"publisher\":{\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/image-1024x463.png\",\"articleSection\":[\"BLOG\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\\\/\",\"url\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\\\/\",\"name\":\"China Trademark Search by Image: CNIPA AI Search Guide\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/image-1024x463.png\",\"datePublished\":\"2026-05-22T07:27:23+00:00\",\"dateModified\":\"2026-05-26T07:13:24+00:00\",\"description\":\"Learn how CNIPA's new AI-powered trademark search by image works, including how to upload images, search similar trademarks, and use the new China trademark search function.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.gbaiplawyer.com\\\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/image-1024x463.png\",\"contentUrl\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/image-1024x463.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"CNIPA Launches AI-Powered \u201cSearch by Image\u201d Function for Trademark Searches\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/#website\",\"url\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/\",\"name\":\"GBA IP LAWYER\",\"description\":\"China IP Lawyer | Trademark, Patent &amp; Copyright\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/#organization\"},\"alternateName\":\"GBA IP Lawyer\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/#organization\",\"name\":\"Guangdong Pingo Law Firm\",\"alternateName\":\"Pingo\",\"url\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/cropped-\u56fe\u72471-1.png\",\"contentUrl\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/cropped-\u56fe\u72471-1.png\",\"width\":512,\"height\":512,\"caption\":\"Guangdong Pingo Law Firm\"},\"image\":{\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/gbaiplawyer\\\/\",\"https:\\\/\\\/credit.acla.org.cn\\\/credit\\\/lawFirm\\\/c1eba4df3b67d2905ff60b0966e963d1ce04e9c3cc53063060118b98c198d6f10f38c36e07b9092f81dd95e39850fb6d\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.gbaiplawyer.com\\\/#\\\/schema\\\/person\\\/6492910bfaa668af7d04d4ef4fbdc6ea\",\"name\":\"Jimmy Yang\",\"description\":\"Jimmy Yang is a PRC Licensed Lawyer and Patent Attorney based in Foshan, Guangdong, China. He has over 10 years of experience in intellectual property law, advising foreign companies, inventors, brand owners, and international businesses on patents, trademarks, copyrights, trade secrets, IP enforcement, and litigation in China. He has handled hundreds of IP matters and more than 100 IP cases before Chinese courts, CNIPA, and other enforcement platforms. Jimmy holds a Master\u2019s degree in Intellectual Property Law and a Bachelor\u2019s degree in Biochemistry.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/jimmy-yang-lawyer\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Recherche de marques chinoises par image : guide de recherche par IA du CNIPA","description":"D\u00e9couvrez le fonctionnement de la nouvelle recherche de marques par image de la CNIPA, bas\u00e9e sur l'intelligence artificielle, notamment comment t\u00e9l\u00e9charger des images, rechercher des marques similaires et utiliser la nouvelle fonctionnalit\u00e9 de recherche de marques chinoises.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.gbaiplawyer.com\/fr\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/","og_locale":"fr_FR","og_type":"article","og_title":"China Trademark Search by Image: CNIPA AI Search Guide","og_description":"Learn how CNIPA's new AI-powered trademark search by image works, including how to upload images, search similar trademarks, and use the new China trademark search function.","og_url":"https:\/\/www.gbaiplawyer.com\/fr\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/","og_site_name":"GBA IP LAWYER","article_published_time":"2026-05-22T07:27:23+00:00","article_modified_time":"2026-05-26T07:13:24+00:00","og_image":[{"width":1920,"height":869,"url":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image.png","type":"image\/png"}],"author":"Jimmy Yang","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Jimmy Yang","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.gbaiplawyer.com\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#article","isPartOf":{"@id":"https:\/\/www.gbaiplawyer.com\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/"},"author":{"name":"Jimmy Yang","@id":"https:\/\/www.gbaiplawyer.com\/#\/schema\/person\/6492910bfaa668af7d04d4ef4fbdc6ea"},"headline":"CNIPA Launches AI-Powered \u201cSearch by Image\u201d Function for Trademark Searches","datePublished":"2026-05-22T07:27:23+00:00","dateModified":"2026-05-26T07:13:24+00:00","mainEntityOfPage":{"@id":"https:\/\/www.gbaiplawyer.com\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/"},"wordCount":278,"publisher":{"@id":"https:\/\/www.gbaiplawyer.com\/#organization"},"image":{"@id":"https:\/\/www.gbaiplawyer.com\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#primaryimage"},"thumbnailUrl":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-1024x463.png","articleSection":["BLOG"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/www.gbaiplawyer.com\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/","url":"https:\/\/www.gbaiplawyer.com\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/","name":"Recherche de marques chinoises par image : guide de recherche par IA du CNIPA","isPartOf":{"@id":"https:\/\/www.gbaiplawyer.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.gbaiplawyer.com\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#primaryimage"},"image":{"@id":"https:\/\/www.gbaiplawyer.com\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#primaryimage"},"thumbnailUrl":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-1024x463.png","datePublished":"2026-05-22T07:27:23+00:00","dateModified":"2026-05-26T07:13:24+00:00","description":"D\u00e9couvrez le fonctionnement de la nouvelle recherche de marques par image de la CNIPA, bas\u00e9e sur l'intelligence artificielle, notamment comment t\u00e9l\u00e9charger des images, rechercher des marques similaires et utiliser la nouvelle fonctionnalit\u00e9 de recherche de marques chinoises.","breadcrumb":{"@id":"https:\/\/www.gbaiplawyer.com\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.gbaiplawyer.com\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.gbaiplawyer.com\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#primaryimage","url":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-1024x463.png","contentUrl":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/05\/image-1024x463.png"},{"@type":"BreadcrumbList","@id":"https:\/\/www.gbaiplawyer.com\/cnipa-launches-ai-powered-search-by-image-function-for-trademark-searches\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.gbaiplawyer.com\/"},{"@type":"ListItem","position":2,"name":"CNIPA Launches AI-Powered \u201cSearch by Image\u201d Function for Trademark Searches"}]},{"@type":"WebSite","@id":"https:\/\/www.gbaiplawyer.com\/#website","url":"https:\/\/www.gbaiplawyer.com\/","name":"GBA IP LAWYER","description":"Avocat sp\u00e9cialis\u00e9 en propri\u00e9t\u00e9 intellectuelle en Chine | Marques, brevets et droits d'auteur","publisher":{"@id":"https:\/\/www.gbaiplawyer.com\/#organization"},"alternateName":"GBA IP Lawyer","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.gbaiplawyer.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.gbaiplawyer.com\/#organization","name":"Cabinet juridique de Guangdong Pingo","alternateName":"Pingo","url":"https:\/\/www.gbaiplawyer.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.gbaiplawyer.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2022\/11\/cropped-\u56fe\u72471-1.png","contentUrl":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2022\/11\/cropped-\u56fe\u72471-1.png","width":512,"height":512,"caption":"Guangdong Pingo Law Firm"},"image":{"@id":"https:\/\/www.gbaiplawyer.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/gbaiplawyer\/","https:\/\/credit.acla.org.cn\/credit\/lawFirm\/c1eba4df3b67d2905ff60b0966e963d1ce04e9c3cc53063060118b98c198d6f10f38c36e07b9092f81dd95e39850fb6d"]},{"@type":"Person","@id":"https:\/\/www.gbaiplawyer.com\/#\/schema\/person\/6492910bfaa668af7d04d4ef4fbdc6ea","name":"Jimmy Yang","description":"Jimmy Yang est un avocat et mandataire en brevets agr\u00e9\u00e9 en R\u00e9publique populaire de Chine, bas\u00e9 \u00e0 Foshan, dans la province du Guangdong. Il poss\u00e8de plus de 10 ans d\u2019exp\u00e9rience en droit de la propri\u00e9t\u00e9 intellectuelle et conseille des entreprises \u00e9trang\u00e8res, des inventeurs, des titulaires de marques et des soci\u00e9t\u00e9s internationales sur les brevets, les marques, les droits d\u2019auteur, les secrets d\u2019affaires, la protection de la propri\u00e9t\u00e9 intellectuelle et les litiges en Chine. Il a trait\u00e9 des centaines de dossiers li\u00e9s \u00e0 la propri\u00e9t\u00e9 intellectuelle et plus de 100 affaires devant les tribunaux chinois, l\u2019Office national chinois de la propri\u00e9t\u00e9 intellectuelle (CNIPA) et d\u2019autres instances charg\u00e9es de faire respecter les droits de propri\u00e9t\u00e9 intellectuelle. Jimmy est titulaire d\u2019un master en droit de la propri\u00e9t\u00e9 intellectuelle et d\u2019une licence en biochimie.","sameAs":["https:\/\/www.linkedin.com\/in\/jimmy-yang-lawyer\/"]}]}},"modified_by":"Jimmy Yang","jetpack-related-posts":[{"id":428,"url":"https:\/\/www.gbaiplawyer.com\/fr\/chinese-trademark-overview\/","url_meta":{"origin":4353,"position":0},"title":"L'enregistrement des marques en Chine : Itin\u00e9raires, co\u00fbts et proc\u00e9dures","author":"Jimmy Yang","date":"2022-09-22","format":false,"excerpt":"D\u00e9couvrez le syst\u00e8me chinois des marques, notamment les types de marques, la proc\u00e9dure d'enregistrement, les taxes officielles, les documents requis, les proc\u00e9dures d'opposition et d'invalidation, ainsi que des conseils juridiques \u00e0 l'intention des d\u00e9posants \u00e9trangers et locaux.","rel":"","context":"Dans &quot;BLOG&quot;","block_context":{"text":"BLOG","link":"https:\/\/www.gbaiplawyer.com\/fr\/category\/blog\/"},"img":{"alt_text":"","src":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/01\/trademark-registration-process-1.png","width":350,"height":200,"srcset":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/01\/trademark-registration-process-1.png 1x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/01\/trademark-registration-process-1.png 1.5x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/01\/trademark-registration-process-1.png 2x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/01\/trademark-registration-process-1.png 3x"},"classes":[]},{"id":436,"url":"https:\/\/www.gbaiplawyer.com\/fr\/tm-official-fee\/","url_meta":{"origin":4353,"position":1},"title":"Frais de d\u00e9p\u00f4t des demandes de marques chinoises","author":"Jimmy Yang","date":"2022-09-27","format":false,"excerpt":"Informations d\u00e9taill\u00e9es sur les taxes officielles pour l'enregistrement d'une marque en Chine, y compris les frais de d\u00e9p\u00f4t, de renouvellement et autres frais connexes.","rel":"","context":"Dans &quot;BLOG&quot;","block_context":{"text":"BLOG","link":"https:\/\/www.gbaiplawyer.com\/fr\/category\/blog\/"},"img":{"alt_text":"","src":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2022\/09\/image-4.png","width":350,"height":200,"srcset":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2022\/09\/image-4.png 1x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2022\/09\/image-4.png 1.5x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2022\/09\/image-4.png 2x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2022\/09\/image-4.png 3x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2022\/09\/image-4.png 4x"},"classes":[]},{"id":4024,"url":"https:\/\/www.gbaiplawyer.com\/fr\/calculating-trademark-rejection-review-deadlines-in-china-focus-on-electronic-delivery\/","url_meta":{"origin":4353,"position":2},"title":"Calcul des d\u00e9lais d'examen des rejets de marques en Chine : L'accent mis sur la livraison \u00e9lectronique","author":"Jimmy Yang","date":"2025-10-09","format":false,"excerpt":"Apprendre \u00e0 calculer le d\u00e9lai de 15 jours pour l'examen du rejet d'une marque en Chine pour la livraison \u00e9lectronique. Comprendre les r\u00e8gles de la CNIPA, les prolongations de vacances et les meilleures pratiques pour un d\u00e9p\u00f4t dans les d\u00e9lais.","rel":"","context":"Dans &quot;BLOG&quot;","block_context":{"text":"BLOG","link":"https:\/\/www.gbaiplawyer.com\/fr\/category\/blog\/"},"img":{"alt_text":"","src":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/10\/image-5.png","width":350,"height":200,"srcset":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/10\/image-5.png 1x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/10\/image-5.png 1.5x"},"classes":[]},{"id":4290,"url":"https:\/\/www.gbaiplawyer.com\/fr\/how-to-conduct-a-chinese-supplier-background-check-complete-2026-guide\/","url_meta":{"origin":4353,"position":3},"title":"Comment v\u00e9rifier les ant\u00e9c\u00e9dents d'un fournisseur chinois","author":"Jimmy Yang","date":"2026-03-03","format":false,"excerpt":"Guide complet, \u00e9tape par \u00e9tape, pour v\u00e9rifier les fournisseurs chinois : enregistrement des entreprises, litiges, d\u00e9biteurs malhonn\u00eates, marques, brevets et v\u00e9rifications de solvabilit\u00e9 en utilisant les services d'un fonctionnaire en Chine. \u00c9vitez les risques en mati\u00e8re d'approvisionnement et de conformit\u00e9.","rel":"","context":"Dans &quot;BLOG&quot;","block_context":{"text":"BLOG","link":"https:\/\/www.gbaiplawyer.com\/fr\/category\/blog\/"},"img":{"alt_text":"","src":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/03\/image.png","width":350,"height":200,"srcset":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/03\/image.png 1x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/03\/image.png 1.5x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/03\/image.png 2x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/03\/image.png 3x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2026\/03\/image.png 4x"},"classes":[]},{"id":2880,"url":"https:\/\/www.gbaiplawyer.com\/fr\/deepseek-trademark-squatting-event-analysis-and-coping-strategies\/","url_meta":{"origin":4353,"position":4},"title":"Squattage de marques par DeepSeek : Analyse des \u00e9v\u00e9nements et strat\u00e9gies d'adaptation","author":"Jimmy Yang","date":"2025-02-06","format":false,"excerpt":"D\u00e9couvrez comment DeepSeek, un leader de l'IA, fait face au squattage de marques aux \u00c9tats-Unis et en Nouvelle-Z\u00e9lande gr\u00e2ce \u00e0 l'enregistrement mondial et aux recours nationaux.","rel":"","context":"Dans &quot;BLOG&quot;","block_context":{"text":"BLOG","link":"https:\/\/www.gbaiplawyer.com\/fr\/category\/blog\/"},"img":{"alt_text":"","src":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/02\/0.jpg","width":350,"height":200,"srcset":"https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/02\/0.jpg 1x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/02\/0.jpg 1.5x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/02\/0.jpg 2x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/02\/0.jpg 3x, https:\/\/www.gbaiplawyer.com\/wp-content\/uploads\/2025\/02\/0.jpg 4x"},"classes":[]},{"id":3195,"url":"https:\/\/www.gbaiplawyer.com\/fr\/trademark-examination-guidelines-2021-china\/","url_meta":{"origin":4353,"position":5},"title":"Directives pour l'examen des marques 2021, Chine","author":"Jimmy Yang","date":"2025-04-15","format":false,"excerpt":"Directives pour l'examen des marques 2021, Chine, OMPI Lex","rel":"","context":"Dans &quot;TRADEMARK LAWS&quot;","block_context":{"text":"TRADEMARK LAWS","link":"https:\/\/www.gbaiplawyer.com\/fr\/category\/ip-laws\/chinese-laws\/trademark-laws\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.gbaiplawyer.com\/fr\/wp-json\/wp\/v2\/posts\/4353","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gbaiplawyer.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gbaiplawyer.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gbaiplawyer.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gbaiplawyer.com\/fr\/wp-json\/wp\/v2\/comments?post=4353"}],"version-history":[{"count":1,"href":"https:\/\/www.gbaiplawyer.com\/fr\/wp-json\/wp\/v2\/posts\/4353\/revisions"}],"predecessor-version":[{"id":4360,"href":"https:\/\/www.gbaiplawyer.com\/fr\/wp-json\/wp\/v2\/posts\/4353\/revisions\/4360"}],"wp:attachment":[{"href":"https:\/\/www.gbaiplawyer.com\/fr\/wp-json\/wp\/v2\/media?parent=4353"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gbaiplawyer.com\/fr\/wp-json\/wp\/v2\/categories?post=4353"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gbaiplawyer.com\/fr\/wp-json\/wp\/v2\/tags?post=4353"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}